Financial news is a very popular content among millennials, especially those who are just starting to invest and build their wealth.
Every investor is looking for trading tips or new ways to grow their portfolio. But financial news has a bad reputation because it has been seen as sensationalist, focusing on companies with negative news rather than the ones that are growing and thriving, with little analysis of why something happened.
Financial news, in general, covers topics about personal finance, investing and markets. It provides information about companies that offer financial products such as banks, insurance companies and brokers; brokers who sell investments such as stocks; investment advisors; and market analysts.
If you’re an avid follower of financial news or simply want to create one for your viewers, here are some useful tips to get you started:
What to Cover in Your Financial News Show?
The first step to creating a successful financial news show is to have an idea on what to cover. It’s not enough that you have a great camera and editing software. When you’re creating a show covering financial news, it’s important to keep your audience in mind.
Financial news shows are best when they cover topics such as the state of the economy and interest rates; investment opportunities; the risks posed by certain financial products; and various financial strategies.
Maintain a Balance between Analysis and News
While creating a financial news show, it is important to balance the amount of news and analysis each week. If it’s mostly news, you’re doing your viewers a disservice, because they may not fully understand the significance of it.
If it’s mostly analysis, you’re missing out on the latest industry news and new developments.
When creating a financial news show, it’s recommended that you cover at least one industry trend; one financial product; one financial strategy; one financial trend; and one market analysis.
Find the Most Popular Companies and Sectors for Millennials
When it comes to sectors and companies for millennials, there’s no one-size-fits-all approach. Some millennials may love investing in banks, while others may like insurance companies. Some may be interested in trading stocks, while others may like investing in mutual funds. You can also recommend some budgeting apps like Quicken or sites that are an alternative to Quicken apps like Money Patrol (access to alternative Quicken login here) and give some tips about budgeting.